Finding Where “Cuteness” Currently Lies – The “Kawaii 2.0” Theory vol.1

Finding Where “Cuteness” Currently Lies – The “Kawaii 2.0” Theory vol.1

Right now Japanese “kawaii” (“cuteness”) is changing. Rather, it has already changed. Or, what should I say, is that the face of what is “kawaii” is always changing. In any case, many of the discussions that have come up concerning “kawaii” now seem rusty, and already a thing of the past. So it would seem that it’s time to update this “kawaii” theory with what is currently favored now.

出典:tokyogirlsupdate.com

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